How To Create Greater Impact

Many times conflicts and conversations spin out of control because you and the person you’re talking to are not clear about two fundamental points:

  • #1: Are you both clear about the high value outcomes you’re working towards?
  • #2: Are those particular high value outcomes really important priorities?

How do you expect to accomplish anything in communicating with others if you are not clear about the high value result that a particular communication is meant to achieve? This requires clarity about what is really most important to you, the other person (people), and to your organization.

The other big disconnect is that the really important results that need your priority focus are not being served by the conversations, engagements, and activities you’re dealing with.

The two simplest questions to consider answering to ensure effectiveness of a conversation:

  • Are we clear about what we’re talking about here?
  • Does that serve what is most important to you, me, and us?

The simplest and most powerful keys to success are clarity about what is most important, and ensuring that the work, communication, and activities are serving these well.

Here’s a one minute, twenty-seven second video to illuminate this point:

To your continued success,



By | 2017-03-14T13:44:34+00:00 March 11th, 2017|0 Comments

About the Author:

Steve Lishansky is CEO of Optimize International, a Hall-of-Fame executive coach, and a speaker, facilitator, and educator known for elevating and accelerating the performance and results of top leaders and executive teams. Author of the #1 business leadership and influence book The Ultimate Sales Revolution. Sell Differently. Change the World, he has worked with talented professionals from more than 45 countries around the world. Contact Steve at, or call 978-369-4525.

Leave A Comment

Pin It on Pinterest

Share This
How to Solve the Biggest Communications Challenges:

Let Us Help.
Enter Your Details Below For The 
Free Effective Communications white paper 

Thank you for your interest - we will send you the white paper shortly.