Steve Lishansky

About Steve Lishansky

Steve Lishansky is CEO of Optimize International, a Hall-of-Fame executive coach, and a speaker, facilitator, and educator known for elevating and accelerating the performance and results of top leaders and executive teams. Author of the #1 business leadership and influence book The Ultimate Sales Revolution. Sell Differently. Change the World, he has worked with talented professionals from more than 45 countries around the world. Contact Steve at, or call 978-369-4525.
29th Sep, 2017

What Every CEO Wishes Their CIO Would Do

By | September 29th, 2017|0 Comments

What does every CEO really want from their key leaders? The simplest answer is likely to be “better results, faster.” Now it gets complicated.

For a CIO who understands his or her role, you’re in the best possible position to make the most difference with every other part of the organization. Done well, you can help every other division to clarify, […]

24th Aug, 2017

Strategic Planning Checklist For Success

By | August 24th, 2017|0 Comments

If your strategic planning process and meetings are not highly engaging, energizing, clarifying, focusing, and aligning your team… you’re doing it wrong.

Strategic planning, done well, should be one of the most dynamic and even enjoyable meeting of the minds. It should accelerate a leadership team’s ability to come together to clearly and concisely conclude and communicate not only what their […]

18th Aug, 2017

What It Takes to Be Your Best

By | August 18th, 2017|0 Comments

Being your best requires that you have full and effective access to your greatest talents, capabilities and resources. I call this a highly resourceful state. To me, when you can draw on the best resources that you have, that is the essence of what a “resourceful state” is.

The most successful professionals are able to draw on their talents, capabilities, and resources […]

16th Aug, 2017

Get Clear On How Value Is Perceived

By | August 16th, 2017|0 Comments

The most successful leaders and professionals know that creating “value” is the key to their success. This is the most important result every professional must deliver to the people they serve. Whatever form “value” needs to take, the ability to provide it to those you serve is critical to your success. This is true no matter what your role is, and […]

10th Aug, 2017

Why Strategic Planning Fails Part III

By | August 10th, 2017|0 Comments

Making Goals Really Matter and Work

Goals are critical measurements of accomplishment, progress, and success. However, how goals are created is a situation often rife with issues and challenges – especially when the goals are made up, or disconnected from a well-understood and sensible foundation.

Too many organizations have goals that are untethered to anything besides some percentage of growth, […]

31st Jul, 2017

How To Overcome Budget Objections

By | July 31st, 2017|0 Comments

How many times has your client absolutely needed what you have to offer, and they subverted you with the old line: “That’s great, but we don’t have budget for that.”

You are doing them and yourself a major disservice by allowing that to happen. In most peoples’ concept of a budget it is a rigid spending plan. That fails the common […]

26th Jul, 2017

How to Improve Team Decision Making

By | July 26th, 2017|0 Comments

As the great Peter Drucker: “It never fails to amaze me how you can take intelligent people, put them on a committee, and they come up with a decision only an idiot could make.”

Unfortunately, I have to agree with him. Too many times I see teams of talented, capable, experienced people come together – and struggle to efficiently and effectively […]

19th Jul, 2017

Why Strategic Planning Fails, Part II

By | July 19th, 2017|0 Comments

In our most recent blog, you learned that the most critical aspect of successful strategic planning is aligning your vision, mission, goals and strategies. This is essential in order to have the kind of insights and outcomes that generates dynamic results.

Typically, the weakest and most frequently missing elements of strategic planning are the vision and mission. That leaves a team […]

12th Jul, 2017

Don’t Sell Yourself, It’s Never About You

By | July 12th, 2017|0 Comments

The greatest differentiator you can make is to be a high-value facilitator of what’s most important to your client. To that end, there is nothing more powerful, more compelling, more likely to get you selected, and more likely to get you paid than your ability to help facilitate clarity with your client. There is nothing that matches that. So do NOT focus […]

5th Jul, 2017

Becoming a Partner in Your Client’s Success

By | July 5th, 2017|0 Comments

If you aspire to the level of becoming an Indispensable Partner in your client’s success, there is nothing more important to you than understanding what is most important to them. Having even extraordinary technical capabilities that your employer, client or organization needs is insufficient for being recognized, respected and rewarded to delivering the value that you […]

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